Sos Roofline Systems

Pens are small and fairly cheap. In respect to using them as gifts, they are well utilised. They don’t get thrown until they have been fully used. Depending on usage, they usually have a life span of one to two months.. Because of this versatility they are a perfect gift.

Pen manufacturers would agree that the most common ink color these days is black ballpoint. For advertising exposure purposes, the black ballpoint pen cannot easily be beaten for dollar for dollar advertising and market exposure value. They keep you front of mind with your clients every day when you add your branding or unique company features the pen.

Black ballpoints are the most preferred amongst sales people and office workers but blue is next in line in popularity. Odd and interesting colors such as pink or orange can also be used, but are of little usability. They’re best for party-hire companies or childrens wear businesses. After all, practicality is the issue, so a gift pen with blue or black ink is your best option.

Imagination is your only limit when it comes to the outside appearance of a pen. As long as the pen is still usable practically as a pen, you would still achieve your exposure goals regardless of how it looks like.

For the body of the pen you should first focus on the company information you want to add and then consider the design of the body next. If you do not do this, you may end up with a great physical design that has no space for the information you want to add. This would completely defeat your advertising purpose.

When it comes to the body of the pen, do not go too cheap. Quality looking pens will be used by more people than cheap looking ones. Don’t use cheap pen interiors either. We all have had the experience of trying to write with a pen that does not work and throwing it away in frustration. If a person gets this experience from your pens, they can associate the bad experience easily with your company. They will end with a bad impression of your brand.

Good corporate gift suppliers should let you to purchase pens in numbers you need, in addition to the design concept of the pen body & its quality aspects discussed here.

Discover how Pen can enhance your marketing now. Visit us to get some important Corporate Giftideas.