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The issue of web site hacking goes beyond childish pranks or teenage adolescent behaviour. This is professional organised money making and criminal activity so the question of website security and hacking deserves consideration.

People make money from bad quality websites offering something base or fetish. To experts in this business their websites addresses a need and, in all fairness, they do however it is such a base need that it panders to the unrestricted cravings of humanity and Google will not rank their site quality. The resulting web sites don't look as professional as any Ann Summers website but they'll niche onto the much more desperate and deeper human desires. In this respect their websites are professional web sites but you would not want to promote them, would you!

Over time all sites gain Google trust and your web site may have its own followers such as loyal clients, suppliers or online community followers. The most useful asset you have is largely hidden and intangible; it's Google site trust and ranking in your web site. This is truly what hackers are after when they have finished together with your clients credit card details. Your website will provide easy pickings if your website security is poor.

Never ignore the value of Google ranking trust because you can not even pay-per-click or push site visitors to your website if it has been hacked and is found to be virus laden poor quality. Your internet business model is totally sunk when someone has breached your website security.

Skilled security hackers are just as smart as you or I - possibly more so. They are skilled, old or young and they have their own organised sub-culture of shared hacker 'hints and suggestions.' Hackers will normally be better resourced with code cracking tools and methods. The principal reason why your web site hasn't been attacked, or hacked, is that it may not present enough of the rich pickings for the hackers to select your web site today but perhaps tomorrow?

Next time you go to a website that has been hacked you can get a virus saying you have 2023 viruses on your computer, followed by 2898, 3012 then 5032 and climbing. You pay for the suggested anti-virus cure but somehow your credit card doesn't work so you enter your next credit card, and also the next and the next. Surprisingly, all your credit cards are used in Canada and Nigeria where chip and pin isn't used. Scams have 1001 ways of appearing so it's much better to increase your website security before you notice your website adding to the issue.

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